Google Analytics: Unleash Your Website

Google Analytics: Unleash Your Website

Google Analytics is a free website analysis tool that provides detailed, business-oriented visitor traffic data through an intuitive and powerful web-based user interface. For many companies Google Analytics is their primary "go-to" resource. Why? The reasons are simple!
Google Analytics is easy to install.

Analytics can easily run on any website. Simply add a small snippet of javascript code on each page, sign up for a free account, and you can start collecting data immediately.
Google Analytics is business and behavior focused.

Many web stats tools focus far too much on the mechanics of web traffic without really explaining what is happening from a visitor behavior perspective. Google Analytics, in contrast, focuses on valuable questions, like what regions visitors came from, what keywords they used to arrive, and what pages they liked the most. The e-commerce analytics package is also very powerful and focused on key sales concepts. Even better, analytics integrates tightly with adwords, allowing detailed, clear pay per click behavior statistics.
Google Analytics can be configured to analyze complex web environments.

Do you have an eCommerce site that uses multiple domains to complete a transaction? Are your business activities broken up across multiple subdomains? Does your site use Flash? Do you have long, complex URLs as part of your website's navigation? Google Analytics can handle challenges like these and more.
Google Analytics is free.

Analytics scales well to meet the needs of small and large organizations, offering a practical alternative (and sometimes cumbersome) large-scale analytics tools. In addition, you can use the money freed up from using Google Analytics for other marketing investments, such as search engine optimization efforts and paid search.

Pure Visibility has been using Google Analytics from the first day the product was available. Our expertise can help you unleash analytic's potential, whether you're an experienced user or just learning about it today.